Andrew Waters - Head Coach
Andrew Waters - Head Coach
I help organizations reach peak performance through health and wellness.

1340 South Commercial Dr. Foley, AL 36535  •  (850) 390-2828

[email protected]  •

Over the past 6 years we’ve helped thousands of individuals improve their health and wellness. During this time, we discovered two strategies that we’ve perfected that have the greatest impact on our client’s personal success.

There is a better way.
How many times have you tried losing weight? Exercising regularly? Eating more vegetables? Drinking less (alcohol)? And how many times have you failed? But why? We all know someone that’s done these things and been able to keep them a part of their daily routine for a long time. Why can’t that be you? It can, and I’m going to tell you the two most important factors that will lead to your success.

Secret #1 It’s better to be Consistently Good vs. Occasionally Perfect

Focus on processes instead of outcomes.
Focus on the process instead of the outcome. We’ve all heard the saying “It’s not the destination, it’s the journey” and in no case is this truer than when it comes to living a healthier, happier life. If you are trying to lose weight, you’ll likely set a target weight for yourself and maybe even a deadline to reach it. It’s human nature to want to see results, especially if we’re putting in the hard work. So everyday you’re stepping on the scale, anxiously waiting to see the results you’re after. Living in this anxious state is draining, especially if you’re not progressing as fast as you’d hoped. It’s a difficult thing to do, but instead of being results driven you need to focus on the processes that are going to get you to your goal. By focusing on the process we’re not going to be discouraged if we slip up, we know that being consistently good is far better than being occasionally perfect.

It’s better to be consistently good vs. occasionally perfect. This simple philosophy makes all the difference. Rather than setting someone up for failure, give them a realistic program aimed at success:

1) Provide a meal plan that’s right for them and their goals (clean eating, Paleo, intermittent fasting, etc.)
2) Give them the realistic goal of following their personal plan at 80% rather than perfection. Hence the “good”.

You will be amazed how well this works. By simply removing the pressure of perfection, the commitment to the program significantly improves. You can plan for “treat” meals like dinner out with your spouse or a birthday celebration. We’ve proven people who consistently follow a healthy nutrition plan 80% of the time will see dramatic results.

Accountability Coaching
Plus, when I add the simple ability to track a person’s meals and progress, I can provide powerful coaching and I’ll see even greater compliance and results.

Secret #2 Get a Coach

It’s easy to lose focus on what’s important, that’s why you need a coach. A good coach will help keep you focused on the big picture, and help you cultivate the positive behaviors that’ll bring you lasting results. They will know what motivates you and they will help you see the positive things in your journey that you might’ve missed. Having someone hold you accountable is invaluable to your success. All great players have great coaches. A great coach will create a personalized plan, just for you.

The perfect exercise plan for you.
You know exercise is good for you. But do you know what’s the right exercise plan for your fitness level and your personal goals? There are so many options. What’s best for you?

With a personal heart rate-based exercise plan, I can tell you exactly how many minutes you should exercise each week and exactly how hard you should be working out.

A heart rate-based plan, with an accurate heart rate monitor is the absolute best way to insure your exercising the right amount and the right quality (effort) for you each week.

If you’re going to take the time to exercise why not follow a plan that perfect for you? No more guess work. Plus, you may find it’s easier than you think.

Bonus. Burn 10x calories.
By following the right heart rate plan, you can continue burning calories for up to 36 hours after your workout. Based on the science of heart rate and EPOC, you can burn up to 10X more calories post exercise than a typical workout.

Regardless of your goal, make sure you stay focused on the process instead of being focused on outcomes. Find a coach that will help you create a plan and provide accountability. These two simple factors are a recipe for success!